Group introduction:
JCDecaux is the Largest outdoor advertising company in the world.
Located in 56 countries, with a turnover above 2,350million, of which 72% comes from abroad, 9,900 employees, our growing group is nowadays one of the worldwide leaders in outdoor communication. The group is famous for its creativity, its ability to innovate and the quality of its products.

Our Values
In 2001, when JCDecaux SA became a publicly listed company, the ethical values governing the Group in its relationships with its employees and third parties were gathered together into an Ethical Charter, creating a set of guidelines to be respected by all the companies belonging to the Group.
The Executive Board has the great satisfaction to note that the strict principles of integrity, respect for the individual and the rule of law that have been defined and circulated within the Group comply fully with usual practices. Without claiming to be exhaustive, the Ethical Charter lays down a number of rules of behaviour. The principles underlying these rules are based on the fundamental, historical values of JCDecaux:
Quality: demanding standards, the constant striving to improve our products and procedures have enabled us to build a strong, highly visible image, and to create within the Group a stimulating corporate culture with which all its members can identify.
Keeping our word: the capital of trust enjoyed by the Group among third parties, local authorities, advertisers, financial or contractual partners is based on the fact that JCDecaux is known to keep its word. Doing better than our contractual obligations is one of the key values of our Group.
Openness: openness in our dealings with local authorities, the financial markets and our employees, compliance with the rules of fair competition, the publication of reliable and adequate information, the clear and fair treatment of our partners... are the fundamental principles enabling the Group to preserve and expand the capital of trust it enjoys.

JCDecaux Momentum Shanghai Airport Advertising Co., Ltd is a joint venture established in 2005 by Shanghai International Airport (SIA), JCDecaux Pearl & Dean Ltd and Shanghai Momentum Media & Advertising Co. Ltd to operate and develop all the indoor and outdoor advertising media in both airports in Shanghai Pudong International Airport and Hongqiao International Airport. Further more, our network extends to Beijing Capital International Airport Terminal 3 and Qingdao Liuting International Airport.